FORTIFIED FOOD- WHAT ARE THEY? BY MADIHA

I am Madiha a nutritionist at The Kenko Life.

Have you ever picked up a pack of milk or cereal and noticed it says “fortified with Vitamin D” or “iron-fortified”? That’s not just a label, it actually plays an important role in public health. Let’s understand what fortified foods really are and why they exist. 

What Are Fortified Foods?

Fortified foods are those that have nutrients added to them that weren’t originally present in the food, or were present in very small amounts. This could be anything from iron, calcium, and iodine to vitamins like A, D, B12, or folic acid.

For example:

1. Salt is often fortified with iodine to prevent thyroid issues.

2. Milk may be fortified with Vitamin D, helping with calcium absorption.

3. Wheat flour is commonly fortified with iron and folic acid,to fight anemia and support maternal health.

Why Is Fortification Done?

Many people don’t get enough essential nutrients through their regular diet not because they don’t want to, but due to limited access, awareness, and affordability of diverse foods. Fortification is a smart way to bridge that gap without requiring a major change in eating habits.

Natural Foods or Fortified Foods -Which one is better?

While it's always ideal to get nutrients from whole, natural foods, that’s not always realistic for everyone. Fortified foods are not a replacement, but a support system like a backup plan to make sure basic health needs are met.

Are They Safe?

Yes, they are regulated and safe when consumed in normal amounts. The government of India, through FSSAI (Food Safety and Standards Authority of India), monitors and encourages fortification of staple foods like rice, oil, milk, and flour, especially for public welfare schemes like midday meals and PDS.

To Conclude: Fortified foods aren't fancy or complicated. They’re everyday items made a little healthier. It's a simple test that can make a big difference in the long run.